As kids, many of us geeked out on the “Choose Your Own Adventure” style of books. These books had it all, adventure, mystery, mayhem and a variety of outcomes. After all, the book was going to go exactly as you wanted since at every turn you had to make a decision and then move forward to the appropriate page to see the outcome. There were tons of different options and just because two of us read the same book, that didn’t mean we could even discuss it because based on decisions the outcomes could be night and day different.
Well, Turtle Wax has realized the importance of letting us relive out youth and “Choose our own adventure” with their latest contest. Turtle Wax’s latest marketing campaign is all about feeling confident in your car and seizing the open road and that’s just what they would like to help you do. So, as of May 1st, Turtle Wax is offering you the chance to have a once in a lifetime opportunity and choose your own adventure.
How does it work? Enthusiasts are invited to share photos of their car-centric #FreeTheSoul moment for a chance to win the ultimate summer road trip from Turtle Wax. Using the hashtag #FreeTheSoul, participants submit photos of themselves on Instagram, Twitter and Vine hitting the open road. All submissions must be between May 1st and June 30th 12PM EST.
The submissions will then be narrowed down to the top finalists. The top finalists will be put up to a public vote and are encouraged to rally viewers to select THEIR ultimate #FreeTheSoul adventure.
Need more information? Check out www.turtlewax.com/freethesoul for all the details.