There was a new king of the desert in Las Vegas at the SEMA Show. The ECD Customs-built Duramax was lifted high all while riding on a set of 28×16 American Force Wheels wrapped in 42-inch tall Fury Off-Road Tires. Out of all of the trucks in the American Force booth, it was as if this was shining the most.

One thing is for sure, at the SEMA Show, you can expect some outlandish builds with the craziest height, width, and color combinations. ECD Customs is known to provide some of the most unique wraps available for snowmobiles and trucks. Every truck that had an ECD wrap at SEMA stood out.

The customization didn’t stop at just a wrap to cover the exterior. This truck from top to bottom was covered in add-ons…like a rolling showroom floor. The ECD Motto to their customers is, “Your image is extremely important, and directly influences your word-of-mouth advertising. Be professional, look professional! Let our professional design team at ECD customs get you on the fast track to success.”

It requires an abnormal size lift kit to clear 28-inch wheels and it definitely cleared it. Everything under the cab was powdercoated and color-matched to the wheels. The truck had plenty of people around it all week, checking out all the details on the build.

Are you thinking about building a similar setup? Be sure and let us know in the comments below what you think of this ECD Customs build.