You expect to see immaculate projects displayed at SEMA. After all, it’s the biggest automotive show in the world. But something I didn’t expect to see was a for sale sign. While we were cruising around the show, we stumbled upon this hidden gem that’s been resurrected into a custom, one-off build. If you’re a fan of first-gen Ram trucks, you’ll enjoy this one — and it could be yours.

This 1991 D350 pickup was purchased as a pretty straight truck, but truck owner, Wes Cooper, wasn’t satisfied. He put this ol’ Ram through the wringer and finished it off with custom add-ons and a fresh coat of paint to create what you see here. “This truck was straight, but it was work-truck straight, you know? We wanted it to be perfect, and this is how it turned out. The cowl has been smoothed and the truck has no wipers now,” said Cooper. “I didn’t like the look of the original Dodge bumper, so we replaced it with a Chevrolet bumper and classic C10 dually fenders on the rear.”

For wheels, this Ram features a set of custom 24-inch Alcoa wheels that have been trimmed down from 24.5-inches. The chrome wheels match perfectly with the rest of the chrome accents on the truck.

“We covered this truck in custom parts and the list seems to go on forever. For instance, we’re running a set of Nathan KL5 train horns, Accuair E-level system, custom air-ride seats to fit the lowered floor, custom door panels, and ISSPRO gauges throughout. There are no Dodge parts inside this truck. We have replaced parts with either different brand items or custom pieces.” Other features include 300-psi air gauges, air-actuated service and parking brakes, a 6-inch exhaust stack, Peterbilt pedals, switch, and stereo. It took five full cowhides to create the interior.

Under the hood of this beaut is the legendary 5.9-liter Cummins engine backed by the original five-speed manual NV4500 transmission. The engine has been tinkered on with exhaust studs, valve springs, larger turbocharger, fuel pin, and aftermarket exhaust manifold. It’s not built for maximum performance but it sure looks good.

“The truck’s engine features no wires at all and she’s all mechanical, just the way I like it. The air conditioning blows cold and it drives as good as I like,” Cooper said. So, what does something like this cost to build? Well, Cooper has it for sale for $180,000. If you’re interested in this unit, be sure and check him out on social media. Stay tuned to Diesel Army for more on the latest builds from the SEMA Show and beyond. What are your thoughts on this? Let us know in the comments below.